OWNDAYS EYES WARE – Pop Up Store
Client: Owndays
Founded in Japan, this famous fashion eyewear company is expanded In all Asia. The company prides in offering fashionable and trendy good quality eyewear with professional and trained staff.
I have been requested to study an engaging concept of Pop Up Stores to prduce promotional tour in shopping-malls, first in vietnam and then SE-Asia.
The mandate was:
– Modern comtenpory and elegant style
– Cost effective
– Fast setup and dismantling
– Easy to transport
My proposal was to go inflatables for is easy and fast setup and compact storage. Completed by a special dismantable displays system to create a unique eyes catching Pop-Up store.